A little pumpkin spice lattes are awesome.
They can make you feel good.
They make you think.
But if you want to really get to know them, you’ll need to go to the grocery store and find the pumpkins in a box.
In a world where we’re told to “love the small things” and the “be thoughtful with your time,” pumpkin spice latte culture might seem a little more natural.
But we have a lot to learn about the culture’s purpose and the process that goes into making them.